A lot of times I get approached by poker players who are seeking sponsorship deals, but who do not have engaging social media channels.
These are the 5 reasons why companies look out for players with an already existing and consistent social media presence.
1) Promoting New Offers: When landing that sponsorship deal companies want you to engage your audience by sharing exciting new offers, whether it's exclusive tournaments or special promotions. To keep your followers in the loop and showcase your ability to drive attention to sponsored events.
2) Building a Community: A poker brand ambassador is basically a poker influencer. Cultivating a loyal following by actively engaging with your audience. Foster discussions, respond to comments, and create a supportive community around your poker journey. Sponsors value influencers who can create meaningful connections with their audience.
3) Being Aspirational: Share your poker successes and experiences to inspire others. Portraying an aspirational lifestyle associated with poker success not only captivates your audience but also attracts sponsors who seek influencers that embody their brand's values.
4) Being Relatable: Balance your aspirational content with relatable storytelling. Connect with your audience on a personal level by sharing authentic anecdotes and experiences also from your non-poker life. Being relatable makes your sponsored content more impactful and fosters trust with your followers.
5) Showcasing the Product: Whether it's online tournaments or live events, use your social media platform to showcase the sponsor's product. From live streams to event highlights, demonstrate the excitement and value of participating in the company's offerings.
If you want to up your social media game, be more strategic about your posting, and get creative with your content, make sure you reach out—I'll be happy to help. Together, we can elevate your social media presence and increase your chances of landing that sponsorship deal.
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